Presented by Brnd Guru 

Xbox Game Pass Price Increase: What You Need to Know 

Microsoft has officially increased the Xbox Game Pass Ultimate subscription from $19.99 to $29.99/month. The move comes as Xbox expands its cloud gaming, day-one releases, and premium features for players worldwide.

Game Pass gets a price bump

Microsoft says the increase supports more day-one releases, better cloud performance, and added perks like Ubisoft+ Classics and exclusive partner rewards. 

Why the Price Hike? 

Microsoft rebrands Game Pass into three levels — Essential, Premium, and Ultimate. Ultimate jumps to $29.99/month, with new exclusive perks.

New Game Pass Tiers 

The updated Game Pass isn’t just pricier — it’s smarter.

Subscribers now get access to expanded game libraries, better cloud streaming, and more partner perks — offering smoother, richer gaming experiences across devices.

Tier Restructuring 

They’re also rebranding / adjusting tiers: 1. Core → Essential (remains $9.99)   2. Standard → Premium (stays $14.99)   3. Ultimate gets the big bump to $29.99  

Big hike,  Bigger Features.  Still Worth It?